Privacy policy
Draft: our lawyer will check this page before launch.
What we collect
- Your name, email address and WhatsApp number.
- Details you add for each tag: the number plate, make, model and colour, or your child's first name and any other details you choose to add.
- Documents you upload, such as your RC, insurance and licence.
- Emergency contacts you add, with their agreement.
- When a tag is scanned: the time, the reason chosen and, only if the person scanning agrees, their location.
Why we use it
Only to run AlphaTag: to let people reach you through your tag, to send you alerts and reminders, to keep your documents, and to bill renewals. We don't sell your data and we don't use it for advertising.
Children's data
A child's details are added only by a parent or legal guardian, with their consent. A scan shows only the child's name partly hidden, like A****** Sharma: the first letter of their first name and your surname. It never shows a photo, address or school. Medical details open only with the tag's PIN, or for the school when the parent allows it.
Who processes it for us
Our cloud host in India, WhatsApp (Meta) to send messages, a calling provider for masked calls, a payment gateway for renewals, and, only if you send voice notes, a speech service. Each is bound by contract to use the data only for AlphaTag.
How long we keep it
We keep it while your account is active. When you delete your account on WhatsApp, we delete your data, except what the law requires us to keep, such as invoices.
Your rights
You can see, correct, download or delete your data at any time on WhatsApp. You can withdraw consent, nominate someone to act for you, and complain to our grievance officer or to the Data Protection Board of India.
Cookies
This website sets only the cookies it needs to work: one remembers the language you chose, and one keeps you logged in after you log in to your account. They hold nothing else about you. We use no analytics, advertising or tracking cookies.